Media Advisory
http://www.who.int/ipcs/lead_campaign/events/en/
Title of event:
“Campaign for Lead Free Paint : Legislation and Public Awareness”
Brief description of event:
ESDO is going to organize policy advocacy and public awareness activities for legislation to ban Lead Paint in Bangladesh. Mass rally and mobile campaign will be conducted for public
awareness and policy advocacy and focus on media campaign also will be the major action and participation of concerned personnel. 100 youth will be expected to be participating, so we are expecting to bring a positive concern about harmful effects of leaded paints among them. Moreover
media campaign will get media coverage. Social media campaign is expected to reach out two thousand directly, indirect beneficiary to about one million.
Target audience of event:
Government, Paint Manufacturer’s Association, SMEs’, health care professionals, students and children. National Print and Electronic media personnels.
Additional event: Children Art Competition
This event will jointly be organized in association with Jotun Bangladesh Limited (Multi-national paint company). Asian Paints Bangladesh will directly be involved in organizing the rally. Bangladesh Paint Manufacturers’ Association (BPMA) will be a major part of all our events.